 Avoiding the Pitfalls of Doorways, Gateways and Bridge Pagesby Edward Lewis
of SEO Consultants Directory
When evaluating Search Engine Marketing firms, do you fully understand the tactics they propose for your website?
Edward Lewis evaluates the tactics of companies and/or consultants that are advertising the creation and/or implementation of gateway, doorway, and/or bridge pages, cautioning that this tactic is merely marketing hype
and potentially dangerous. Find out what you need to know about this tactic before selecting an SEO consultant or firm and learn to look for ethical techniques and smart strategies that will improve your website's position in the search engines and directories.
<<Read More>> |  |  Optimizing Press Releases to Show Up in Search Enginesby Marcia Yudkin, Publicity and Marketing Consultant
Publicity and marketing consultant Marcia Yudkin proves the value of writing keyword rich press releases, optimizing the content for both search engines and your target audience.
You'll get a much greater publicity return when you modify releases so that they show up in online searches performed by your target audience.
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Website marketing: Reality checkBy Anne Kennedy
Think about it. The top of anyone's mind is a very cluttered place these days. Rising above the signal to noise ratio requires repeated impressions focused directly on your target market. Repetition increases perception and so, builds awareness.
<<Read More>> | | Words To The Wise: Creative Methods for Adding Text Content to Your Websiteby Alex Bennert
February 16, 2006
Words are the food search engine spider bots love to gobble. There are two strategies you can use to develop content for your site. One is to create your own and the other is to acquire content.
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